[ Brand Strategy · Visual Identity · Naming ]

Every brand has a beginning. We design the next one.

Strategy, naming and identity for brands in motion.

Start a project See work
Maitê Holanda João Silva Wesley Silva Matheus Coutinho 30+
Trusted by 30+ brand owners worldwide

[Selected work]

All work →
Cerne brand application
Cerne 2025 Strategy · Naming · Visual Identity · Guidelines
Drop House brand application
Drop House 2025 Strategy · Visual Identity · Guidelines
Faulstich Intorne brand application
Faulstich Intorne 2023 Strategy · Visual Identity
Oh La Life! brand application
Oh La Life! 2023 Naming · Visual Identity · Packaging
Savvy Academy brand application
Savvy Academy 2026 Strategy · Visual Identity
Linze brand application
Linze 2023 Visual Identity · Brand System
What we do

From the first idea
to the full system.

How we work
Strategy 01
What your brand stands for, who it speaks to and why it matters.
  • Brand Strategy
  • Naming
  • Verbal Guides
Identity 02
How your brand looks, feels and becomes recognizable.
  • Visual Identity
  • Art Direction
  • Photo Direction
  • Illustration
Expression 03
Where your brand comes to life, from the shelf to the screen.
  • Packaging
  • Web
  • 3D
  • Motion

[What clients say]

Hover to pause
Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Ronald Notz

[About]

Ronald Notz Brand Designer & Strategist

I’m a brand designer and strategist. I’ve built and rebuilt more than 30 brands across 20+ industries, for clients in Brazil and abroad, from naming and positioning to visual identity and brand guidelines.

With a background in communication and specializations in branding and UX/UI, I start every project with strategy and design identities made to work in the real world, not just on screen.

I believe brands, like people, live in cycles: they grow, change and begin again. My work is to make every new beginning count.

Let’s begin
the next cycle.

Start a project Follow on Instagram
[ Brand Strategy · Visual Identity · Naming ]

Every brand has a beginning. We design the next one.

Strategy, naming and identity for brands in motion.

Start a project See work
Maitê Holanda João Silva Wesley Silva Matheus Coutinho 30+
Trusted by 30+ brand
owners worldwide

[Selected work]

Cerne brand application
Cerne2025
Strategy · Naming · Visual Identity · Guidelines
Drop House brand application
Drop House2025
Strategy · Visual Identity · Guidelines
Faulstich Intorne brand application
Faulstich Intorne2023
Strategy · Visual Identity
Oh La Life! brand application
Oh La Life!2023
Naming · Visual Identity · Packaging
Savvy Academy brand application
Savvy Academy2026
Strategy · Visual Identity
Linze brand application
Linze2023
Visual Identity · Brand System
All work
What we do

From the first idea to the full system.

Strategy01
What your brand stands for, who it speaks to and why it matters.
  • Brand Strategy
  • Naming
  • Verbal Guides
Identity02
How your brand looks, feels and becomes recognizable.
  • Visual Identity
  • Art Direction
  • Photo Direction
  • Illustration
Expression03
Where your brand comes to life, from the shelf to the screen.
  • Packaging
  • Web
  • 3D
  • Motion
How we work

[What clients say]

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Matheus Coutinho
Matheus CoutinhoCupim

“Ronald is an incredible professional who connects feelings and ideas to art, turning abstract concepts into practical solutions that are part of our daily lives. Cupim’s rebrand went far beyond a visual identity: it was a process of discovery, connection and translating the essence of our business. We built something that represents who we are and is easy to apply across every brand touchpoint. More than a design project, it was a shared creation that turned feelings into something concrete and alive in our everyday life.”

Maitê Holanda
Maitê HolandaStudio 3

“The result is incredible and reflects exactly everything we dreamed of for Studio.03! Beyond the result, thank you for your patience, dedication and care throughout the whole process. Every step was essential to reach a brand so solid, genuine and connected to what we wanted from the start. Thank you for listening to our ideas, understanding our essence and translating it all into an identity that feels so much like us. Thank you for bringing our dream to life!”

João Silva
João SilvaDomo Music Group

“Ronald brings soul to the business. Beyond combining creativity and technique, he managed to translate the feeling I wanted to convey to my clients.”

Wesley Silva
Wesley SilvaUniversidade Broadcast

“I got Ronald’s contact through a referral. We started by aligning my crazy ideas, and he took them all in with patience and gave me direction. When he showed me ‘this is what you want,’ my eyes lit up: it was exactly what I had in mind but couldn’t put into words. He went far beyond what I wanted and imagined. Super attentive and extremely creative. Highly recommend!”

Ronald Notz

[About]

Ronald NotzBrand Designer & Strategist

I’m a brand designer and strategist. I’ve built and rebuilt more than 30 brands across 20+ industries, for clients in Brazil and abroad, from naming and positioning to visual identity and brand guidelines.

With a background in communication and specializations in branding and UX/UI, I start every project with strategy and design identities made to work in the real world, not just on screen.

I believe brands, like people, live in cycles: they grow, change and begin again. My work is to make every new beginning count.

Let’s begin
the next cycle.

Start a project Follow on Instagram